Bodycare That is Supernatural

Deep in the world’s deserts, extraordinary wildlife thrives unaffected by humans. In this most extreme of climates, the natural flora has a rich chemistry that not only sustains but also nourishes and protects life. Each species plays a unique role in balancing the ecosystem. We were drawn to these plants for their ability to work together and continually adapt in the face of diversity—something our bodies need to do throughout the day. So we created smarter formulas that combine the natural intelligence of these plants with the insights of modern technology.

Scope: Creative Direction, Brand Build, Product Photography